Who Is D.O.G.?
Better Ingredients. Better Treats. Better Dogs.
Do Only Good (D.O.G.) Pet is a California-based company creating human-grade dog treats and natural wellness products with a focus on better ingredients, simple recipes, and transparency. We believe pet parents should know what they're giving their dogs. That's why we carefully select our ingredients from the U.S., keep our recipes straightforward, and make products we're proud to give our own dogs.
Only Good. Always.
What We Make
D.O.G. creates treats and wellness products designed around quality ingredients and purposeful simplicity. Our collection includes single-ingredient Pure Meat Fillets™, limited-ingredient treats, Organic Sweet Potato Treats, plant-based Crunchy Bites™, single-ingredient Meal Toppers, natural chews, and wellness products. Across the collection, our approach remains the same: use better ingredients, eliminate what isn't necessary, and be transparent about what's inside.
Our Ingredient Standards
Ingredients are the foundation of every D.O.G. product. We focus on human-grade ingredients, single- and limited-ingredient recipes, responsible sourcing, and ingredient transparency. Our treats are made without unnecessary fillers, artificial preservatives, artificial colors, or artificial flavors. Through Source Verification™, we work to understand and verify the source of our ingredients—giving pet parents greater transparency about what they're feeding their dogs.
Small-Batch Crafted in California
D.O.G. is based in California, and our treats are crafted in small batches in a USDA-registered California kitchen. Small-batch production allows us to maintain close attention to ingredient quality, consistency, and the finished product from preparation through packaging.
Guided by Nutrition Expertise
Our commitment to better ingredients is supported by expertise in animal nutrition. D.O.G.'s nutritional approach is supported by Dr. Randy Johnson, a Registered Professional Animal Scientist and Diplomate of the American College of Animal Nutrition. His experience helps inform our approach to ingredient quality, digestibility, nutritional integrity, and product development.
Doing Good Is Part of Our Name
Do Only Good isn't simply our name. It's the standard we want to bring to the choices we make. That means creating better products for dogs, sourcing responsibly, reducing unnecessary ingredients, and continually looking for ways to lessen our environmental impact. D.O.G. contributes 1% of revenue to carbon removal initiatives as part of our commitment to doing good beyond the bag.
A Company Built for Dogs—and the People Who Love Them
Dogs are family. That simple belief guides what we make, the ingredients we choose, and the standards we set for ourselves. We're building D.O.G. for pet parents who read ingredient labels, ask where ingredients come from, and believe their dogs deserve better. Because when you know what's inside, you can feel better about what you're giving them. Better Ingredients. Better Treats. Better Dogs.
Only Good. Always.
Rick Pack
Founder & CEO
Do Only Good Pet